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Wendy Simpson

Senior Vice President, Marketing & Customer Experience
Wendy oversees corporate brand, marketing, and communications, as well as portfolio marketing and customer experience programs and partnerships for market-rate and affordable properties. Wendy leads the marketing team in developing go-to-market demand generation and retention strategies. With more than 25 years of experience, Wendy has held numerous marketing and sales enablement roles, achieving progressive responsibility in product marketing, branding, training, and cross-functional team leadership. Her career includes leadership roles as marketing council chair and board member for PMA. She is a member of NMHC’s Marketing Leaders Roundtable, NAA’s Marketing & Communications Forum, Revyse CMO Roundtable, Multifamily Insider’s Leadership Council, and Multifamily Mentor Matchmaker. Wendy earned an M.B.A. with a concentration in marketing from Strayer University.